About Us
affy
in British English
(əˈfaɪ )
verb
1. to have confidence, trust or faith in
2. to entrust or put one’s faith in the hands of
Vision Statement
Keeping a Personal Touch
in a Tech-Driven World
At Affy Health, we believe that technology should enhance human connection—not replace it. In a world where automation and AI are transforming healthcare communication, we remain committed to delivering credible, personalized, and engaging content that helps health professionals foster meaningful relationships with their patients and clients.
Our mission is to empower nutrition, health, and wellness professionals with expertly crafted, evidence-based content that saves time while maintaining authenticity. Through our smart marketing solution, and a deep understanding of patient-centered care, we ensure that every interaction feels personal, builds trust, inspires change, and improve business and patient outcomes.
Connect & Educate
Technology may streamline processes, but compassion, credibility, and connection will always be at the heart of health and well care. Affy Health is your partner in bridging the gap between innovation and human touch, helping you communicate with clarity, educate with confidence, and inspire with integrity—one message at a time.
Empower & Inspire Change
By combining science-backed content, smart marketing, and intuitive technology, we empower nutrition, health, and wellness professionals to connect, educate, and inspire change in the lives of those they serve.
Founding Principles
Since 2010, we have been creating content for nutrition, health, and wellness providers that connects, educates, and inspires change.
Connect.
Our unique software system connects and integrates with business management platforms, creating a time saving solution to establish you as the used to stronger relationships with your clients.
Educate.
Expertly crafted content that extends beyond traditional marketing. Affy Health’s resources are designed to educate your clients and establish you as the expert, while marketing your practice.
Inspire.
We believe in the power of words to inspire change. Connecting practioners to the humans empowers action toward better health and well-being, ultimately inspiring change.
The Founding Story of Affy Health:
A Tech Startup Revolutionizing Healthcare Communication
Affy Health’s start-up story began in 2010 as Customized Nutrition Newsletters. In 2024, the business name was changed to Affy Health.
While our business name and website have changed, our mission to provide a time saving content solution to establish trust and build credibility between providers and the people they serve has always remained the same.
Affy Health was founded to solve a growing challenge in healthcare: keeping clients engaged and ensuring consistent communication between health professionals and their patients.
The need for a better system became evident as professionals sought ways to stay connected with their clients, provide valuable education, and reinforce their expertise—without spending hours on manual outreach. Traditional marketing solutions failed to offer the customization, credibility, and ease-of-use that healthcare professionals required. Recognizing this gap, Affy Health was created to deliver an innovative, scalable solution that combined evidence-based content with smart technology integration.
Affy Health began as a simple newsletter service tailored for nutrition professionals but quickly evolved into a full-fledged content and communication platform. By integrating with email marketing systems, Affy Health empowers healthcare providers with client-focused communication that enhances engagement and strengthens patient-provider relationships.
Helping to deliver trusted content, while building stronger connections, and inspiring meaningful change.
Designed for individual practitioners, corporate wellness programs, and wellness organizations, Affy Health offers a seamless way to deliver trusted, high-quality content that educates, inspires, and fosters long-term client connections. The platform is built on the principle that effective communication is key to better health outcomes, increased retention, and stronger professional credibility.
Today, Affy Health stands at the forefront of healthcare content innovation, bridging the gap between providers and their clients through technology-driven solutions. More than just a content service, it is a tech startup revolutionizing how healthcare professionals communicate—helping them deliver trusted content effortlessly, build stronger connections, and inspire meaningful change.
And this is just the beginning.
Generate More Leads
Increase Your Credibility
Enhance Brand Recognition
Benefits of Customized Nutrition Newsletters
- Save time with our extensive database of pre-written nutrition, health, and wellness topics
- Improve client retention
- Strengthen your brand as the local nutrition and wellness expert
- Grow your email subscriber list
- Capture more emails of people interested in your services
- Increase client referrals
- Turn more potential clients into paying customers
What’s Included
- Every Customized Nutrition Newsletter is based on a popular nutrition, health, or wellness topic including:
- Personalized intro article
- Primary featured article
- Mini article summarizing the big idea
- Recipe of the Month
- Quote of the Month
- Option to add business news and events
Pre-Written Nutrition, Health, and Wellness Topics
Click here to view the extensive database of quality articles in the Customized Nutrition Newsletters that you get access to when you subscribe.
Have Fun Creating Your Own Branded Email Newsletter
See how easy it is to create your own Customized Nutrition Newsletter!